Pure Selling

Book excerpt: Become a more confident and effective salesperson Create partnerships with your customers Meet the challenges of today's marketplace More people earn more than $50,000 a year in sales than in any other field. To achieve such high career and salary goals, the new sales rep needs the right skills and knowledge to be confident and effective.This guide leads the reader through the selling process, from cold calling to closing a sale, with a special emphasis on establishing a professional relationship with the customer. Includes the six trust factors that help you close larger sales in a shorter time, the seven key questions you need answered before you make your sales presentation, and the six steps to answering clients' objections.