EMarketing EXcellence

Download or Read eBook EMarketing EXcellence PDF written by Dave Chaffey and published by Routledge. This book was released on 2008 with total page 530 pages. Available in PDF, EPUB and Kindle.

Author	: Dave Chaffey
Publisher	: Routledge
Total Pages	: 530
Release	: 2008
ISBN-10	: 9780750689458
ISBN-13	: 0750689455
Rating	: 4/5 (58 Downloads)

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Book Synopsis EMarketing EXcellence by : Dave Chaffey

Book excerpt: Now completely revised, this text can help marketers create effective and up-to-date customer-centric e-marketing plans. It combines established approaches to marketing planning with the creative use of new e-models and e-tools.

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