Viral Change
Download or Read eBook Viral Change PDF written by Leandro Herrero and published by Meetingminds Publishing. This book was released on 2008 with total page 422 pages. Available in PDF, EPUB and Kindle.
Author | : Leandro Herrero |
Publisher | : Meetingminds Publishing |
Total Pages | : 422 |
Release | : 2008 |
ISBN-10 | : 9781905776054 |
ISBN-13 | : 1905776055 |
Rating | : 4/5 (54 Downloads) |
Book Synopsis Viral Change by : Leandro Herrero
Book excerpt: "Lasting change in the modern organisation has less to do with massive 'communication to all' programmes and more with the creation of an internal epidemic of success led by a small number of people focused on a small set of non-negotiable behaviours. This is the basis for Viral Change, an unconventional approach to the management of change for any company."--Cover.