The Social Entrepreneur's Playbook, Expanded Edition
Download or Read eBook The Social Entrepreneur's Playbook, Expanded Edition PDF written by Ian C. MacMillan and published by University of Pennsylvania Press. This book was released on 2013-11-12 with total page 234 pages. Available in PDF, EPUB and Kindle.
| Author | : Ian C. MacMillan |
| Publisher | : University of Pennsylvania Press |
| Total Pages | : 234 |
| Release | : 2013-11-12 |
| ISBN-10 | : 9781613631324 |
| ISBN-13 | : 1613631324 |
| Rating | : 4/5 (24 Downloads) |
Book Synopsis The Social Entrepreneur's Playbook, Expanded Edition by : Ian C. MacMillan
Book excerpt: Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs.
