This book assists the better understanding of value co-creation and co-destruction in tourism development by bringing together different perspectives and discip

This book assists the better understanding of value co-creation and co-destruction in tourism development by bringing together different perspectives and discip

Presents theories, methods and results for enhancing techniques for more sustainable marketing and explores how sharing practices in business raises new social

This book brings together diverse theoretical perspectives and practical examples of the experience economy in developing and developed economies in tourism-rel

"The present UNWTO study provides the first comprehensive baseline research of the Organization on the links between tourism and intangible cultural heritage (I