Ninja Tune

Book excerpt: "The book traces the development of Ninja Tune’s offshoot labels, Ntone (who gave us releases by Hexstatic, Cabbageboy and Neotropic); Hip-Hop imprint Big Dada (home to Roots Manuva, Spank Rock, Ty, Diplo and Infinite Livez); and Counter Records (Pop Levi, The Deathset, The Heavy). The book tells the story of the growth of the label, including setting up a satellite office in Canada, where Ninja Tune’s music developed such a loyal following that every Ninja artist’s show there is attended by one uber-fan who turns up in a foam costume, passing himself off as a Ninja Robot Sentinel."--Publisher's description.