Media of Mass Communication
Download or Read eBook Media of Mass Communication PDF written by John Vivian and published by Pearson Educacion. This book was released on 2012-02-03 with total page 504 pages. Available in PDF, EPUB and Kindle.
Author | : John Vivian |
Publisher | : Pearson Educacion |
Total Pages | : 504 |
Release | : 2012-02-03 |
ISBN-10 | : 0205876455 |
ISBN-13 | : 9780205876457 |
Rating | : 4/5 (55 Downloads) |
Book Synopsis Media of Mass Communication by : John Vivian
Book excerpt: Updated in its eleventh edition, The Media of Mass Communication engages readers in the pursuit of greater media literacy and provides accessible insight into the important issues that confront students as consumers and purveyors of mass media. Through exceptional coverage of contemporary media issues and trends, including the on-going transformations in mass media, this text balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package.