Medill on Media Engagement
Download or Read eBook Medill on Media Engagement PDF written by Abe Peck and published by Hampton Press (NJ). This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle.
Author | : Abe Peck |
Publisher | : Hampton Press (NJ) |
Total Pages | : 0 |
Release | : 2011 |
ISBN-10 | : 1572739878 |
ISBN-13 | : 9781572739871 |
Rating | : 4/5 (78 Downloads) |
Book Synopsis Medill on Media Engagement by : Abe Peck
Book excerpt: Illuminates how content creators can systematically provide engaging journalism for today's empowered audiences. Contributors analyse a lexicon of how people define their media experiences. They then offer best practices and case studies for how a dozen of these rich experiences can make today's media brands relevant and important.