Handbook of Management and Creativity
Download or Read eBook Handbook of Management and Creativity PDF written by Chris Bilton and published by Edward Elgar Publishing. This book was released on 2014-01-01 with total page 425 pages. Available in PDF, EPUB and Kindle.
Author | : Chris Bilton |
Publisher | : Edward Elgar Publishing |
Total Pages | : 425 |
Release | : 2014-01-01 |
ISBN-10 | : 9781781000977 |
ISBN-13 | : 1781000972 |
Rating | : 4/5 (77 Downloads) |
Book Synopsis Handbook of Management and Creativity by : Chris Bilton
Book excerpt: 'In many organisations creativity is so often seen as the preserve of a small number of people with "artistic temperaments" but in my experience all sorts of people have creative abilities which can be used to the benefit of a "creative" organisation. The task of a manager is to find ways of exploiting this. This Handbook provides the reader with insights to help them and others to promote the kind of creativity that adds real value.' - Greg Dyke, Chair, British Film Institute; Chair, Football Association; Chancellor, University of York, UK and Director-General of the BBC 2000-2004