Today, as never before, healthcare has the ability to enhance the quality and duration of life. At the same time, healthcare has become so costly that it can ea

Assembles the most important theories in the field of health communication in one comprehensive volume, designed for students and practitioners alike Health Com

These three volumes sort out the science behind nightly news reports and magazine cover stories, and help define the interdisciplinary field of lifestyle medici

From the dynamics of interpersonal communication between health professionals and clients to global command-and-control during public health emergencies that cr

Leaflets, information sheets and written materials designed to influence people′s health-related behaviours often fail to achieve their aims. To improve such