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Language: en
Pages: 252
Pages: 252
Type: BOOK - Published: 2002 - Publisher: Stanford University Press
Tells the disastrous story of the design and development of the Edsel, with insights into this spectacular failure of the automobile industry to sell a car that
Language: en
Pages: 230
Pages: 230
Type: BOOK - Published: 2002 - Publisher:
Language: en
Pages: 401
Pages: 401
Type: BOOK - Published: 2001-05 - Publisher: Routledge
This fascinating book looks at some of the most horrifying and noteworthy disasters to have occurred around the world. More than 200 disasters involving aircraf
Language: en
Pages: 392
Pages: 392
Type: BOOK - Published: 2009-08-01 - Publisher: University of Chicago Press
Now considered a dysfunctional mess, Chicago’s public housing projects once had long waiting lists of would-be residents hoping to leave the slums behind. So
Language: en
Pages: 234
Pages: 234
Type: BOOK - Published: 2011-06-06 - Publisher: University of Pennsylvania Press
What do consumers really want? In the mid-twentieth century, many marketing executives sought to answer this question by looking to the theories of Sigmund Freu