Provides a practical introduction to business design and entrepreneurship in the digital economy for non-business students.

Succeeding in the modern business world is a multi-faceted endeavor that involves numerous parts. By implementing effective strategies, companies can strive tow

Digital innovations influence every aspect of life in an increasingly digitalized world. Firms pursuing digital innovations must consider how digital technologi

This open access book explores the global challenges and experiences related to digital entrepreneurial activities, using carefully selected examples from leadi

Taking the themes of entrepreneurship, start-ups, innovation and collaboration, this book seeks to answer the urgent question of how countries and companies can