Corporate Designing Religion
Download or Read eBook Corporate Designing Religion PDF written by Graham Wiseman and published by LIT Verlag. This book was released on 2023-10-18 with total page 454 pages. Available in PDF, EPUB and Kindle.
Author | : Graham Wiseman |
Publisher | : LIT Verlag |
Total Pages | : 454 |
Release | : 2023-10-18 |
ISBN-10 | : 9783643962416 |
ISBN-13 | : 364396241X |
Rating | : 4/5 (16 Downloads) |
Book Synopsis Corporate Designing Religion by : Graham Wiseman
Book excerpt: Design professionalism interwoven with strategic marketing skills and advances in the technologies of digital communication are changing the interface and conceivably the future image of religious institutions. How and to what extent does corporate design influence the identity of religious institutions in the digital era? Six denominational case studies, including multifaith, in Europe were investigated. The concluding hypotheses outline principal response indicators, supplemented by a Religious Branding Compass, to assist in identifying the religious institutions' visual identity projections.