China's New Consumers

Download or Read eBook China's New Consumers PDF written by Elisabeth Croll and published by Routledge. This book was released on 2006-09-26 with total page 384 pages. Available in PDF, EPUB and Kindle.

Author	: Elisabeth Croll
Publisher	: Routledge
Total Pages	: 384
Release	: 2006-09-26
ISBN-10	: 9781134220540
ISBN-13	: 1134220545
Rating	: 4/5 (40 Downloads)

DOWNLOAD EBOOK

Book Synopsis China's New Consumers by : Elisabeth Croll

Book excerpt: Combining economic trends with the author’s anthropological background, China’s New Consumers details the livelihoods and lifestyles of China's new and evolving social categories.

China's New Consumers Related Books

Language: en
Pages: 384

China's New Consumers

Authors: Elisabeth Croll

Categories: Business & Economics

Type: BOOK - Published: 2006-09-26 - Publisher: Routledge

DOWNLOAD EBOOK

Combining economic trends with the author’s anthropological background, China’s New Consumers details the livelihoods and lifestyles of China's new and evol

Language: en
Pages: 241

Billions

Authors: Tom Doctoroff

Categories: Business & Economics

Type: BOOK - Published: 2015-04-07 - Publisher: St. Martin's Press

DOWNLOAD EBOOK

This book cracks the supposedly indecipherable code of marketing to the New Chinese Consumer--all 1.3 billion of them. It distills what Tom Doctoroff has learne

Language: en
Pages: 179

Consumption in China

Authors: LiAnne Yu

Categories: Social Science

Type: BOOK - Published: 2014-11-05 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Consumption practices in China have been transformed at an unprecedented pace. Under Mao Zedong, the state controlled nearly all aspects of what people consumed

Language: en
Pages: 210

China's New Culture of Cool

Authors: Cynthia Chan

Categories: Business & Economics

Type: BOOK - Published: 2006-08-18 - Publisher: Pearson Education

DOWNLOAD EBOOK

When China opened its borders to travelers and its economy to international trade, businesses all over the world took note. With well over one billion people, i

Language: en
Pages: 273

What Chinese Want

Authors: Tom Doctoroff

Categories: Business & Economics

Type: BOOK - Published: 2012-05-22 - Publisher: Macmillan

DOWNLOAD EBOOK

What Chinese Want provides a sweeping look at contemporary Chinese consumer behavior, how its cultural influences separate it from the West, and how marketers a