Capitalising on Culture, Competing on Difference
Download or Read eBook Capitalising on Culture, Competing on Difference PDF written by Finbarr Bradley and published by Blackhall Publishing. This book was released on 2009-02-23 with total page 372 pages. Available in PDF, EPUB and Kindle.
Author | : Finbarr Bradley |
Publisher | : Blackhall Publishing |
Total Pages | : 372 |
Release | : 2009-02-23 |
ISBN-10 | : 1842181491 |
ISBN-13 | : 9781842181492 |
Rating | : 4/5 (91 Downloads) |
Book Synopsis Capitalising on Culture, Competing on Difference by : Finbarr Bradley
Book excerpt: After two decades of exceptional economic growth and cultural change, Ireland faces the greatest challenge yet: creating a sustainable competitive advantage to guarantee its success in the future. Finbarr Bradley and James Kennelly recommend a renewed sense of national identity as social and cultural capital to maintain and enhance Ireland’s economic development.