Basics Design 06: Print & Finish

Book excerpt: Basics Design 06- Print & Finish by Gavin Ambrose and Paul Harris provides an introduction to a variety of printing and finishing techniques. Presentation is everything in graphic design, and professionally applied printing and finishing techniques can add value to a design by imbuing it with a range of different visual and tactile qualities. Ultimately, such processes unite the different elements of a design in a coherent manner allowing it to achieve its intended purpose. The book is itself printed on seven different paper stocks - including coated, uncoated, coloured, woodfree and matt - allowing the reader to see the results that can be achieved with creative stock selection.