The Oxford Handbook of Luxury Business
Download or Read eBook The Oxford Handbook of Luxury Business PDF written by Pierre-Yves Donzé and published by Oxford University Press. This book was released on 2022 with total page 649 pages. Available in PDF, EPUB and Kindle.
| Author | : Pierre-Yves Donzé |
| Publisher | : Oxford University Press |
| Total Pages | : 649 |
| Release | : 2022 |
| ISBN-10 | : 9780190932220 |
| ISBN-13 | : 0190932228 |
| Rating | : 4/5 (20 Downloads) |
Book Synopsis The Oxford Handbook of Luxury Business by : Pierre-Yves Donzé
Book excerpt: This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches. Topics include conceptual foundations and the evolution of the luxury industry; the production of luxury goods; luxury branding and marketing; distributing luxury; globalization and markets; and issues of morality, inequality, and environmental sustainability. The Oxford Handbook of Luxury Business is a necessary resource for all students and researchers of the field as well as for forward-thinking industry professionals.
