The Future of the Multinational Company
Download or Read eBook The Future of the Multinational Company PDF written by Julian Birkinshaw and published by John Wiley & Sons. This book was released on 2003-08 with total page 296 pages. Available in PDF, EPUB and Kindle.
| Author | : Julian Birkinshaw |
| Publisher | : John Wiley & Sons |
| Total Pages | : 296 |
| Release | : 2003-08 |
| ISBN-10 | : UCSC:32106016009026 |
| ISBN-13 | : |
| Rating | : 4/5 (26 Downloads) |
Book Synopsis The Future of the Multinational Company by : Julian Birkinshaw
Book excerpt: Recent Events -from September 11, to the anti-globalization protests to the collapse of the high-tech boom have accentuated the sense that the global economy is moving into uncharted waters Bringing together the leading authorities on globalization and international business The Future of the Multinational Company looks ahead to the new challenges facing multinational firms and predicts what the multinational company will look like in ten years time. Brings together the leading authorities in the field of global / international busi-ness. Accademically rigourous but accessible ยท Addresses a topic of concern to practitioners and academics alike
