The Fashion Business Manual is everything you need to start building your fashion brand. It takes you step by step through building a brand from startup to reta

Fashion generates over a trillion dollars in sales annually and has the priceless ability to beguile its customers around the world. Fashion Entrepreneurship: T

Writing for the Fashion Business teaches students to write effectively about fashion and to successfully communicate across genres, platforms, purposes and devi

This book provides a clear understanding of the different business strategies and models across all markets of the fashion industry. Providing a holistic and pr

This book will be a priceless resource for those considering adventuring into the fashion industry, yet not knowing how or where to start. Comprised of detailed