Sensory analysis and consumer research are relevant tools in innovation andnew product development, from design to commercialization. This Special Issuehas coll

In food product development, as in all new product development, time is money. This is the first book that describes and explains food development from the poin

Sensory analysis is an important tool in new product development. There has recently been significant development in the methods used to capture sensory percept

This book provides comprehensive information on all aspects of consumer affective testing, including principles, application and implementation of consumer affe

During the past thirty years, companies have recognized the consumer as the key driver for business and product success. This recognition has, in turn, generate