This new study reconciles cognitive metaphor theory with Critical Discourse Analysis to offer a fresh approach to the study of metaphor. In applying this framew

Distinguished researchers from around the world examine the interplay between gender and metaphor in political language in Great Britain, the United States, Ger

This book decodes commercial news discourses from the perspective of cognitive semantics. It attaches considerable importance to the bodily experientialism and

This book approaches metaphor in specialised discourses, covering various fields. The studies presented in the book adopt different research frameworks, ranging