Written primarily for students of medicine, pharmacy, and pharmacology, this introductory book provides a concise summary of the principles that underlie the sc

This revised second edition covers the pharmacologic principles underlying the individualization of patient therapy and contemporary drug development, focusing

This comprehensive, easy-to-use -- and understand -- reference book contains all the "need to know" components of pharmacology for medical office personnel, bot

Elements of Pharmaceutical Pricing shows account managers, product managers, marketing researchers, and other practitioners in the pharmaceutical industry how t