Destination Management and Marketing
Download or Read eBook Destination Management and Marketing PDF written by Information Resources Management Association and published by Business Science Reference. This book was released on 2020 with total page 525 pages. Available in PDF, EPUB and Kindle.
| Author | : Information Resources Management Association |
| Publisher | : Business Science Reference |
| Total Pages | : 525 |
| Release | : 2020 |
| ISBN-10 | : 1799824691 |
| ISBN-13 | : 9781799824695 |
| Rating | : 4/5 (91 Downloads) |
Book Synopsis Destination Management and Marketing by : Information Resources Management Association
Book excerpt: "This book focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies"--
