Competitive Social Media Marketing Strategies
Download or Read eBook Competitive Social Media Marketing Strategies PDF written by Gordon Bowen and published by Business Science Reference. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle.
Author | : Gordon Bowen |
Publisher | : Business Science Reference |
Total Pages | : 0 |
Release | : 2016 |
ISBN-10 | : 1466697768 |
ISBN-13 | : 9781466697768 |
Rating | : 4/5 (68 Downloads) |
Book Synopsis Competitive Social Media Marketing Strategies by : Gordon Bowen
Book excerpt: "This book presents a critical examination on the integration of social networking platforms into business tactics and the challenges presented by consumers' use of these online communities, highlighting pivotal issues such as brand management, customer loyalty, and online services"--