Advertising in India
Download or Read eBook Advertising in India PDF written by Oma Gupta and published by Gyan Publishing House. This book was released on 2005 with total page 240 pages. Available in PDF, EPUB and Kindle.
| Author | : Oma Gupta |
| Publisher | : Gyan Publishing House |
| Total Pages | : 240 |
| Release | : 2005 |
| ISBN-10 | : 8178353083 |
| ISBN-13 | : 9788178353081 |
| Rating | : 4/5 (83 Downloads) |
Book Synopsis Advertising in India by : Oma Gupta
Book excerpt: 1. Advertising, History, Changing Face and Ethics 2. Scanning Advertisements 3. Advertising Media, Agency Impact 4. Sex in Advertising5. Advertising and Potrayal of Women 6. Impact of Advertising on Rural India 7. Targeting the Consumer 8. Importance of Business Communication Index
